LATEST MARKETING-CLOUD-EMAIL-SPECIALIST EXAM DISCOUNT | MARKETING-CLOUD-EMAIL-SPECIALIST REAL DUMPS

Latest Marketing-Cloud-Email-Specialist Exam Discount | Marketing-Cloud-Email-Specialist Real Dumps

Latest Marketing-Cloud-Email-Specialist Exam Discount | Marketing-Cloud-Email-Specialist Real Dumps

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Salesforce Marketing-Cloud-Email-Specialist (Salesforce Certified Marketing Cloud Email Specialist) Exam is a certification program designed for professionals who specialize in email marketing using Salesforce's Marketing Cloud platform. Salesforce Certified Marketing Cloud Email Specialist certification is intended to validate the expertise of individuals who have experience with email marketing best practices, email design, subscriber management, data management, and reporting.

To prepare for the Salesforce Marketing-Cloud-Email-Specialist Certification Exam, candidates can take advantage of various resources provided by Salesforce, such as study guides, online courses, and practice exams. These resources are designed to help candidates understand the exam content and format, as well as test their knowledge and identify areas that need improvement.

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Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q152-Q157):

NEW QUESTION # 152
Northern Trail Outfitters imports a daily feed of active customers into a data extension. A customer is only included in the daily feed if they meet the criteria to remain active.
Which import option should be used to ensure the data extension only contains currently active customers?

  • A. Append
  • B. Overwrite
  • C. Add and Update

Answer: B

Explanation:
Explanation
Overwrite is the best import option to ensure the data extension only contains currently active customers, as it deletes all existing records in the data extension and replaces them with the new records from the import file.
This ensures that only customers who are included in the daily feed remain in the data extension. Append or Add and Update would not work for this scenario, as they would either add new records without deleting old ones or update existing records without deleting old ones.


NEW QUESTION # 153
A marketing team uses email templates as a means to create a consistent style guide. The team has recently updated the primary template to coincide with company-wide rebranding; however, content approvers are reporting they are not seeing the new changes reflected.
Which step needs to be completed?

  • A. The template must be approved before updates are reflected.
  • B. The email must be recreated using the updated template.
  • C. 'Update Email Now' needs to be applied to each email.

Answer: C

Explanation:
'Update Email Now' needs to be applied to each email that uses the updated template. This option will update the email content with the latest changes from the template. Recreating the email using the updated template would also work, but it would be more tedious and unnecessary. The template does not need to be approved before updates are reflected, but rather saved.


NEW QUESTION # 154
How are publication lists used in the Marketing Cloud?

  • A. To build dynamic content rules by subscriber type.
  • B. To manage subscribers in guided and triggered email sends.
  • C. To allow subscribers to opt-down/out instead of unsubscribing from all.
  • D. To send communication to all subscribers, regardless of opt -in status.

Answer: C


NEW QUESTION # 155
The marketing team at a bank needs to receive a file of all subscribers who were sent payment reminder emails and opened them each week. The file needs to be encrypted and placed on the bank's external SFTP.
How should the scheduled automation be configured to achieve this?

  • A. Filter Activity > File Transfer Activity > Data Extract Activity
  • B. Data Extract Activity > SQL Query Activity > File Transfer Activity
  • C. Filter Activity > SQL Query Activity > File Transfer Activity
  • D. SQL Query Activity > Data Extract Activity > File Transfer Activity

Answer: D


NEW QUESTION # 156
Northern Trail Outfitters (NTO) is implementing the Marketing Cloud and is unsure whether to use lists or data extensions. Their consultant recommended they use data extensions.
Which three considerations did the consultant take into account when recommending a data extension-based model over Lists?
Choose 3 answers

  • A. NTO has fewer than 250,000 subscribers.
  • B. NTO needs flexible data storage.
  • C. NTO is storing product and store data.
  • D. NTO will be using Journey Builder.
  • E. NTO has fewer than 15 data points.

Answer: B,C,D


NEW QUESTION # 157
......

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